Reviews for Executive Warfare

Mr. D’Alessandro had an exalted career, seeming to glide to the top of John Hancock Financial Services on his smarts and marketing skill. But reading his guide to helping you advance to the top, it becomes clear the man had guile and guts, and was always shrewdly planning his next move or deftly deflecting any trouble. Indeed, his book reads like a modern corporate version of Niccolò Machiavelli’s The Prince — except wilier.”

Harvey Schachter, The Globe & Mail
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An enjoyable and interesting repository of worldly wisdom. And worldly it is. D’Alessandro’s battle tales will echo with familiarity for anyone who has functioned for more than a few days in most earthbound corporate environments.”

Richard Pachter, The Miami Herald
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Over the last four years, I have frequently recommended the book Career Warfare, by David D’Alessandro, when I wanted to provide real, down-and-dirty advice about how to manage your career. There is probably no better guidebook if you’re climbing the corporate ladder to help you build your ‘personal brand’ and understand how to thrive in a company setting. Now, however, if you have already achieved a fairly senior level but want break through even higher, to the top echelon of a company, you are in luck…”

Jim Citrin, Leadership by Example, Yahoo Perfonal Finance
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D’Alessandro is quite the 4-star general when it comes to writing about career wars… For those of you who know or who think it’s too late to make it to the corner office — here’s the mirror: the true reflection of you — of what you did wrong, how you should have played it and how there may still be time to get in there and play to win.”

Gloria McDonough-Taub, Bullish on Books, CNBC
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In his new how-to book, Executive Warfare, D’Alessandro lights the path to CEO-dom with 10 rules of combat… At the top management level, writes David D’Alessandro, leaders need real insight into how their employees and peers think.”

Oriana Schwindt, BusinessWeek
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I am fascinated to see that, as a former corporate CEO, you give advice that really focuses on the needs of the individual — as opposed to the needs of the corporation.”

Marshall Goldsmith, BusinessWeek
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When it comes to straight talk about what it really takes to thrive in business, no one does it better today than bestselling author David D’Alessandro. Executive Warfare is the most compelling installment of his Warfare trilogy.”

James M. Citrin, bestselling author, The Dynamic Path and senior director, Spencer Stuart

Executive Warfare is a rare find… a management skills book which provides excellent advice and is a good read at the same time. David looks at what it takes to climb the corporate ladder and tells it like it really is: the good, the bad and the ugly.”

Judith A. McHale, former president and CEO of Discovery Communications

Reviews for Career Warfare

All in all, the book offers a refreshing message of humanity from someone who has fought many corporate wars.”

William J. Holstein, The New York Times
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For D’Alessandro, the business world is a dangerous place. At any time you can step on a land mine and blow up your career.”

Charles Stein, The Boston Globe
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With advice and examples of how to differentiate one’s personal brand — clearly his area of expertise — D’Alessandro warmly and wittily conveys practical experience, along with his self-effacing skepticism of touchy-feely corporate platitudes.”

Richard Pachner, Miami Herald
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Mr. D’Alessandro offers his own refreshing take on the true nature of companies and how they really work.”

Steve Powers, The Dallas Morning News
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Reviews for Brand Warfare

With its engaging voice and pull-no-punches tone, this book stands out from the marketing crowd.”

John T. Landry, The Harvard Business Review
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While Orville Redenbacher taught D’Alessandro ‘the power of a good brand to trump all rhyme or reason in the marketplace,’ he teaches us that brands save consumers time, project a certain image to the rest of the world, and make consumers feel part of the group that uses the brand.”

Susan C. Awe, The Library Journal
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